In 2016, we launched our adaptive collection in North America,
offering classic, American cool clothes with innovative design
twists that made dressing easier for children and caregivers alike.
The following year, we expanded the line to include adults. Each
season we continue to roll out new modifications that our customers
and the community have asked for including expanded openings,
one-handed closures, adjustable features and seated options,
taking special note of sensory issues to ensure maximum
comfort and modern style for the entire family.
We proudly launched the second edition of the Tommy Hilfiger
Fashion Frontier Challenge, which aims to support entrepreneurial
start-up and scale-up stage businesses developing solutions that
promote inclusive and positive change in fashion. The application
round has now closed, and we are busy reviewing and narrowing
more than 400 submission to six finalists. Find out more here.
In 2013, we joined the Better Cotton Initiative,
which invests in training farmers to adopt better
farming practices that minimize negative
environmental, economic and social impact.
In 2018 approximately 65% of our cotton supply
globally was purchased from more sustainable
sources and we produced our first range of 100%
recycled cotton products.
Our sustainable denim program aims to increase our
use of innovative, lower impact finishing techniques,
which reduce water, energy and chemical
consumption in the process. In 2018, 17% of denim
produced for our European and Asian businesses
were produced with lower-impact finishes.